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Optimize U interview subject in an argyle sweater

Brand films

Brand films

Long-form cinematic work, shot in the rooms you already work in.

Brand films, interviews, documentaries, and narrative pieces. The long stuff, made to be watched all the way through.

We scope every project on a discovery call and bill long-form work hourly, so you pay for the film you need and not a package built for someone else.

We shoot in the rooms you already work in. No studio, no set. We bring the light and the lens.

What you get

  • Brand films for your site, socials, and pitch decks
  • Owner and founder interviews, cut from multi-camera shoots
  • Treatment, product, and grand opening launches
  • Documentary and narrative pieces
  • Social cutdowns pulled from the same footage
Two-camera interview, seen past the second camera

One shoot, more than one piece

Shoot once. Cut it twice.

A 30-minute, two-camera owner interview for Optimize U became a full piece for the clinic and a grand opening reel from the same footage. We plan the cutdowns before we roll.

Treatment launch

StemWave, Optimize U Evansville.

Shot, cut, and color graded in house.

StemWave launch for Optimize U Evansville

Interview

23 Questions With Dr. D.

A walk-and-talk with Dr. Derek Shelton of Optimize U. No desk, no backdrop. Just the morning walk and the questions.

23 Questions With Dr. D, Optimize U

Retail commercial

Active Nutrition, Evansville West.

Staff on camera doing what they do every day, then a directed scene for the human moment. B-roll that builds trust, framed like a film.

Active Nutrition, Evansville West
Instagram

How it works

Four steps.

  1. 01

    Call

    A free discovery call, about 20 minutes. Goals, timeline, budget.

  2. 02

    Scope

    Deliverables, dates, and price in writing before anything gets shot.

  3. 03

    Shoot

    We come to you. Gym floor, storefront, clinic, wherever the work happens.

  4. 04

    Deliver

    Cut, graded, and ready to post, usually within 14 days.

How a brand film comes together

From the first call to the final cut.

  1. 01

    Discovery call

    About 20 minutes, free. What the film is for, where it will live, who needs to see it, and what it has to make them feel or do.

  2. 02

    Scope in writing

    Deliverables, shoot days, delivery date, and price, written down before anything is shot. Long-form work is scoped and billed hourly.

  3. 03

    Plan the cutdowns

    Before we roll, we decide which shorter pieces come out of the same footage: a social cut, a vertical teaser, a clip for the site. It changes how we shoot.

  4. 04

    Shoot on location

    In your space, with our light. Interviews get two cameras so the edit can breathe. B-roll is shot with the story in mind, not as filler.

  5. 05

    Edit and color

    Cut, sound-mixed, and color graded in house. You see a draft, give notes, and get the final.

What makes it work

Real rooms, real people, a clear point.

The best brand films we make are built around one person talking about the work they care about. The camera is there to make that easy to watch, not to cover it up.

We keep the crew small so the room stays calm. Most people relax after the first few questions, and that's usually where the good answers start.

FAQ

Brand film questions.

How long should a brand film be?

As long as it needs to be watched to the end. For a website or a pitch, that's often two to four minutes. Social cuts are shorter and get made from the same footage.

Do we need a script?

Usually not. We plan the questions and the shots. For interviews, unscripted answers sound like you. For narrative pieces we write it together first.

How long is a shoot day?

Depends on the scope. A single interview with b-roll can fit in half a day. We put shoot days in the scope so your schedule is set before we arrive.

When do we get it?

Usually within 14 days of the shoot, with the date in writing before we roll.

Now booking. Free discovery call.

Tell us what you're building.